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It's 10:59 am on Friday May 18, 2012
The City of Manchester Stadium – home of Manchester City FC – has appointed Freshfield’s PR team to promote its hospitality, conference and events facilities. We’ve also been chosen by The Mall to promote its shopping centres in Preston and Blackburn while securing a PR contract with Preston College.
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Simon Turner
To mark the start of demolition at the Mall Blackburn, as part of its £66 million redevelopment programme, the Freshfield property team enlisted the help of BBC Radio Lancashire and North West Tonight presenter, Tony Livesey. Tony took the hot seat in an industrial muncher machine, reducing a section of the 1960’s shopping centre to rubble. He broadcast live on air from the site, kick-starting the intensive, 15-week demolition programme.
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admin
We have just put the finishing touches to a rebranding project for a business that provides high quality student accommodation in the Preston area. After testing a number of brand concepts with focus groups, we picked the newly created MyPlace brand. Once implemented, a website was designed and built within a tight timescale to enable it to be launched at a critical time in the academic calendar. On its launch, the website received a huge amount of enquiries which saw 92 per cent of its quality properties being fully let within a two week period.
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admin
Freshfield has unveiled its new corporate branding campaign for Lancashire IFA, Bailey Financial Services.
The firm, based in rural Whitestake, south of Preston, offers financial advice to individuals as well as managing group employee benefit schemes on behalf of large organisations.
The new look comes as the firm approaches its 15th year in business. The firm has launched a family of new marketing literature as well as a new website. Mike Bailey, head of the business, said: “As we have grown and launched new services, we felt the time was right to launch a new look. The branding will start an exciting chapter for the firm, enabling us to enhance our offering to clients.”
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admin
Leading independent financial advice firm, Taylor Patterson Group, handed us a design brief to promote its Wealth Management Division. The department currently manages over £120 million worth of assets for high net worth individuals across the region and it wanted a new identity. Clients and contacts have responded positively to our new look and the Group is now set to replicate the success across its other companies.
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admin
Lancashire rural property developer, Dolphin Developments, has gained an almost instant return on investment from its new website. The latest site proved so inspiring to one customer that he snapped up a new barn conversion at Dolphin’s new £4 million scheme in Ballam, near Lytham. Steve Sayers, managing director of Dolphin Developments, commented: “It’s always difficult to generate emotion based on artists’ impressions, however the stunning photography on our website brings to life our other developments. The customer was so bowled over, he committed to the sale there and then.” www.dolphin-developments.com
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admin
