Tart lovers
Posted by Simon Turner in Campaign HighlightsDecember 3rd, 2008
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Freshfield won over sports presenters, football commentators and even motor racing legend, Murray Walker, when it launched the ‘Derby Tart’. The canapé, created by Manchester City’s top chef, John Benson-Smith (pictured), was served as a pre-match nibble to hospitality guests attending the Manchester derby at Eastlands, last month.
Featuring only red and blue ingredients including a blend of strong blue cheeses, fiery red onions and the infamous red coated Edam, the Derby Tart made appearances on Soccer AM, where its presenters Helen Chamberlain and Max Rushden gave it a live taste test, together with Murray Walker who described it as ‘sensational’. The Tart also made its way into studios and press boxes on derby day itself securing coverage on Sky Sports News, BBC Radio Manchester, XFM, Channel M, Insider and much more.
