Hi. This is the home of the latest Freshfield news as well as insights and thinking from the FF team.
Fresh thinking
A man, a plan and a crisis
Banks must listen to customers and tailor comms accordingly
Turn the TV on son…
Echo sponsorship proves a good PR move as Lib Dems come to Liverpool
High flying PR
Choose the right channel for your communication
Hack’s guide to managing PRs
Prepare to live in a media-driven world
Tips for media interviews
Simple, costly mistakes
Social media and opportunities for the NHS
Are newspapers missing a trick?
Social media impact on the public sector
Why PR and start-ups don’t always mix
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