Expertise

Strategic communications and advice

As trusted advisers, our senior PR and communications consultants help clients shape strategies and campaigns that support their business goals.

Our expertise includes audience research, messaging, content strategy, and creative campaign planning.

Additionally, we provide ongoing strategic and creative advice on key issues, ensuring that our clients’ communications efforts are effective and aligned with their objectives.

Media relations

Our team, comprising former national and business journalists, leverages extensive media expertise to create impactful earned media programmes.

With a diverse network of contacts and a deep understanding of the news agenda and sector issues, we deliver standout coverage in regional, national and trade media.

We also secure regular client speaking engagements and influential spokesperson opportunities on key industry issues.

Content marketing

Our award-winning content marketing team, comprising former journalists, writers, and social media experts, creates campaigns that boost brand profiles, drive website traffic, and generate leads.

With a dedicated design and content studio, we produce standout assets like videos, infographics and reports. Leveraging our journalism heritage, we craft intelligent content that connects with the right audience at the right time.

Social media management

Our social media specialists blend organic and paid content to maximise your brand’s reach and target the right audience.

We offer comprehensive social media management, including research,  planning scheduling, posting, and engaging with your online community. With a proven track record, we excel in managing diverse platforms and running highly targeted LinkedIn campaigns for lead generation and recruitment.

Paid partnerships

We help clients maximise the potential of paid media and partnership opportunities alongside their earned and owned media strategies.

Our expertise includes paid social media programmes, collaborations with industry bodies, media groups, and influencers. This approach extends our clients’ brand reach, creating new relationships and commercial opportunities.

Relationship marketing

Relationships are the lifeblood of every business. With over 20 years of experience working with leading professional services firms, we help clients devise results-driven people-to-people campaigns.

We provide expert advice on business development structures, networking programmes, client events, and intermediary programmes, ensuring your relationship marketing efforts are effective and impactful.

Measurement and insights

Using our dedicated measurement and evaluation framework based on AMEC principles, we provide detailed analysis of paid, earned, shared, and social media.

We go beyond numbers, offering strategic insights on communications and key voices across channels. We can also assist with reputation auditing, competitor research and brand tracking to help clients maintain and enhance their reputations.

Design and content studio

Our design and content studio boasts a skilled team of designers, writers and videographers who craft exceptional visual, written, and video content to power client campaigns.

We specialise in creating social media assets, brand identities and marketing collateral and, in addition, our former journalists and content writers also excel in creating intelligent and sharp content such as newsletters, reports, website content, award entries and speeches.