Marketing Strategy

Everyone needs to have a plan, a route to move your organisation forward. But how do you get there? Where do you start?

A marketing strategy informs the business of how it’s going to achieve its goals, and roughly when it will get there.

Fundamentally you need to know who your target market is, where they are and how you will reach them. You need to know what your product or service will be, what is the best price to deliver it, and then to combine all of this into a marketing strategy that is going to maximise your objectives, whether it is top line growth, profit or both.

This can be a daunting and challenging task if you don’t know where to start. You’re the expert on your product and business and we want to ensure you keep your focus on the day to day running of it.

Our team of strategic marketers will work closely with you to gain deeper insight into your business and your objectives. We will work with your team to develop a marketing strategy with plans and tactics that when implemented works for your business, making sure the strategy document remains effective, and doesn’t take a prize place on a dusty shelf. You can rest assured we will support you through the process and beyond.

Being able to measure, review and respond are also important parts of our strategic process. We want you to have a strategy that delivers your business goals.

You can be confident that Freshfield will work with you to drive your business forward as most effectively and profitably as possible.

How we can help

  • Marketing audits
  • Strategy review and development
  • Interim marketing director resource
  • Measurement tools and KPI tracking
  • Marketing campaigns
  • Training

If you have a specific challenge and need our help, please speak to one our specialists today.

Get in touch

Get in touch

If you have a project and need our help, please complete our form. Alternatively, call Simon Turner or David Adams on 01772 888400.

  • This field is for validation purposes and should be left unchanged.