Brand Identity and Logo Design
A strong brand identity is a crucial element in portraying a professional image to the outside world and helping to establish credibility, authority and trust. It is in effect, the face of your business and organisation.
Far more than just your logo, it has to communicate your values and personality through a variety of tangible elements so that people can put a face to your brand whatever the touch point.
This encompasses your colour palette, typography and everything else textual, auditory and experiential – each contributing to create a subconscious image of your brand in the minds of your target audience.
As brand specialists, we have 20 plus years’ of experience working with business owners and marketing teams on developing memorable logos supported by symbolic colour palettes and sympathetic typography to create brand identities that are distinctive, versatile, enduring and consistent.
Consultation and collaboration leads our creative process – investing the time to really get to know our clients, listening carefully to their stakeholders and carrying out in-depth audience and competitor research to shape our thinking and drive our creative output.
Through this approach and by understanding your challenges, goals and ambitions, we can bring your brand and the values it represents to life. Engaging at a subconscious level with the people you want to influence and motivate, we help to make it recognisable, whilst building an emotional connection with the customer.
How we can help
- Brand audits
- Brand guidelines
- Brand management
- Colour palette development
- Imagery selection
- Logo design, brand refresh, rebrand
- Typography selection
If you have a specific challenge and need our help, please speak to one our specialists today.
Get in touch
If you have a project and need our help, please complete our form. Alternatively, call Simon Turner or David Adams on 01772 888400.