Care homes

Working closely with care home managers and owners, we develop a marketing strategy to help build your profile in communities of relevance and among the people who make decisions about care homes for their loved ones.

We develop news for local and regional media to highlight the good work you undertake in the communities you serve, whether activities in the home, news of achieving a new industry standard, or the appointment of key employees.

Equally, we work with you to protect your reputation should negative news need addressing as part of our crisis and issues management service.

As part of our work, we create partnerships with important national organisations such as Care England, local charities and public sector institutions including local authorities.

Speak to a sector specialist

Our sector expertise

What our clients are saying about us

“On the day of the Wallace and Gromit sculpture launch it was great to see the national media descending on our city and just how engaged the public were – it was a great start to our regeneration story. The communications strategy devised by Freshfield has laid solid foundations for our comms moving forward and their work to promote key projects within the Town Deal has helped us to show things are actually happening, not just being talked about.”

Preston Partnership

Other Healthcare sectors

NHS

Does your communications challenge need some fresh eyes?

Let’s arrange a conversation