What is Freshfield’s Crisis & Issues Management service?

Our Crisis & Issues Management service helps organisations anticipate risks, manage issues proactively and respond swiftly when major issues arise. We work with senior leadership, marketing and operational teams to create crisis management plans that protect your brand and maintain stakeholder confidence.

Whether you’re facing a cyber incident, workplace accident, breach of regulation, employee issue or negative financial results, our team of former senior journalists and crisis communications specialists stands ready to support you.

We provide services including scenario planning and testing, crisis communications planning, crisis response support, media training, media monitoring and post-crisis communications programmes.

Fresh feedback

“In challenging times, it is reassuring to have Freshfield by our side. I deeply appreciate their dedication to our partnership and the high-quality support we receive, whatever our request.”

Bolton at Home

Why you need a specialist crisis and issues PR partner

You can’t often predict a crisis and, if one hits, seconds matter. Without a prepared crisis communications plan and specialist support, you risk:

  • Escalating an issue into a full-blown crisis
  • Losing control of the message
  • Client and employee trust being compromised
  • Potentially damaging social media coverage
  • Long-term impact on business value and key stakeholder relationships

In today’s 24/7 media world, where issues emerge fast and audiences demand instant answers, having a crisis-ready response plan and team is business critical. Our role is to help you be prepared and respond appropriately.

The types of organisations we support

We advise organisations across a range of sectors including education, energy, financial services, manufacturing, professional services, property and regeneration, public sector and social housing.

Our services are ideal for organisations that:

How Freshfield can help

With our Crisis & Issues Management service, we offer:
  • Risk and issue audits

  • Crisis communications strategy and planning

  • Crisis media office support

  • Scenario testing

  • Media training

  • Stakeholder communication (internal and external)

  • Social media monitoring and response planning

  • Reputation recovery communication programmes

We also work with trusted partners who can deliver legal support, design assets and digital monitoring dashboards.

Why choose Freshfield

Speak to one of our specialists

Paul Tustin Client Director PR & Comms Headshot

Paul Tustin
Senior PR & Communications Consultant
hello@freshfield.co.uk

Name (required)

Contact Number (required)

Subject (required)

Company (required)

Message (required)

Trusted by leading organisations

Other specialist services

Our awards and partnerships

Do you have a business challenge that needs some fresh eyes?

Get in touch

Name (required)

Contact Number (required)

Subject (required)

Company (required)

Message (required)