What is Freshfield’s Crisis & Issues Management service?
Our Crisis & Issues Management service helps organisations anticipate risks, manage issues proactively and respond swiftly when major issues arise. We work with senior leadership, marketing and operational teams to create crisis management plans that protect your brand and maintain stakeholder confidence.
Whether you’re facing a cyber incident, workplace accident, breach of regulation, employee issue or negative financial results, our team of former senior journalists and crisis communications specialists stands ready to support you.
We provide services including scenario planning and testing, crisis communications planning, crisis response support, media training, media monitoring and post-crisis communications programmes.
Why you need a specialist crisis and issues PR partner
You can’t often predict a crisis and, if one hits, seconds matter. Without a prepared crisis communications plan and specialist support, you risk:
- Escalating an issue into a full-blown crisis
- Losing control of the message
- Client and employee trust being compromised
- Potentially damaging social media coverage
- Long-term impact on business value and key stakeholder relationships
In today’s 24/7 media world, where issues emerge fast and audiences demand instant answers, having a crisis-ready response plan and team is business critical. Our role is to help you be prepared and respond appropriately.
How Freshfield can help
With our Crisis & Issues Management service, we offer:
We also work with trusted partners who can deliver legal support, design assets and digital monitoring dashboards.











