Working with advanced manufacturing organisations to help build authority, strengthen relationships and win visibility in complex, high-value markets.

Freshfield’s advanced manufacturing team is trusted by organisations across sectors including aerospace, cabling, coatings, food and beverage manufacturing, and materials and product testing. We help clients in highly technical industries position their brands and people as market leaders, increasing visibility while strengthening relationships with customers, partners and industry influencers.

What is Freshfield’s Advanced Manufacturing PR and Communications Service?

Freshfield has gained a formidable reputation for supporting industry-leading advanced manufacturing and engineering organisations with specialist PR and communications.

We work alongside leadership teams, commercial directors, marketing and BD leads, technical experts and operational stakeholders to build reputation, support growth, and deliver consistent communication in complex markets.

Whether your goal is to improve market visibility, launch a new product, enter a new sector, strengthen partnerships with major industry bodies, or position your people as thought leaders, we bring the experience and specialist understanding needed to drive progress.

Our senior team includes sector-specialist PR consultants, former business journalists, content strategists and digital communicators who understand how to translate technical innovation into compelling narratives. We secure meaningful coverage in trade, national and regional business media, support event and partnership activity, and create content that builds credibility with highly informed audiences.

Fresh feedback

“The media coverage and results have far exceeded our expectations.”

North West Aerospace Alliance

Why advanced manufacturing organisations need a specialist communications partner

Advanced manufacturing organisations compete on innovation, performance, compliance and trust. Your audiences – from customers and partners to regulators, investors and industry bodies – need confidence in both your products and your expertise.

In fast-moving technical markets, poor communication can mean you aren’t properly recognised for your innovations, which can weaken stakeholder confidence and allow competitors to gain an advantage. Our role is to help you articulate your value clearly and credibly, while building profile for the people and technologies that differentiate you.

We help advanced manufacturing organisations overcome challenges that include:
  • Not having a robust communications structure aligned to commercial goals

  • Messaging that is too technical or unclear for target audiences

  • Limited visibility in core trade or business media

  • Weak differentiation in crowded global markets

  • Under-developed thought leadership and expert profiling

  • A lack of structured engagement with industry bodies, partners or events

  • Reactive rather than strategic communication on supply chain, ESG or safety issues

Talk to our Advanced Manufacturing PR specialists today

Paul Tustin Client Director PR & Comms Headshot

Paul Tustin
Senior PR & Communications Consultant
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Trusted by leading organisations

Types of organisations we work with in advanced manufacturing:
  • Aerospace manufacturers, engineering companies and aviation-sector bodies

  • Cabling and fire-performance cabling specialists

  • Coatings, protection and chemical-science manufacturers

  • Food and beverage manufacturing organisations

  • Materials and product-testing organisations

  • Advanced manufacturing networks and partnerships

Situations we support in the advanced manufacturing sector

Every organisation has its own technical priorities, market pressures and growth ambitions. We tailor strategies to fit each scenario, including:

Communicating innovation, building visibility, and supporting entry into new markets or sectors.

Building profile for engineers, scientists and technical leaders through insight campaigns, commentary, reports and media engagement.

Helping organisations sharpen narrative, raise awareness and strengthen reputation in specialist and international markets.

Supporting communications with trade bodies, member networks and key sector partners to build influence and relationships.

Providing media relations and content support around high-profile events and showcases to maximise visibility and engagement.

Delivering clear, credible communications during sensitive operational, regulatory or reputational moments.

Fresh feedback

“The work from Freshfield has been exceptional.”

Sherwin Williams

How Freshfield can help: Key services for advanced manufacturing organisations

Why choose Freshfield for Advanced Manufacturing PR and communications?

Do you have a business challenge that needs some fresh eyes?

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