About our client: Protium
Protium is a full value chain green hydrogen energy solutions provider that develops, owns and operates renewables and green hydrogen infrastructure.
Our brief
Freshfield was asked to help Protium build stakeholder advocacy for a pioneering green hydrogen energy production facility in Lancashire that would support the decarbonisation strategy of a major client in the brewing sector.
What we delivered
Freshfield helped Protium devise a set of powerful key messages for stakeholders including politicians, residents, and businesses. The key benefits of the scheme were communicated through a media launch and public consultation events ahead of a planning application being submitted.
Impact
The story was covered positively by a range of regional and national trade media with over 230k coverage views and 500 social shares. Two successful stakeholder events enabled Protium to understand local concerns while communicating the benefits. This activity also generated several positive meetings with a range of business stakeholders and advocates.
